Product Updates
Jul 17, 2024
Intelligems vs. Shoplift: Which Shopify testing platform is right for you?
Whether Shoplift or Intelligems is a better fit for you depends on your requirements and goals. Here’s a breakdown so you can pick the platform that’s best for your business.
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Sam Duncan
Our comprehensive comparison guide between two leading testing platforms.
If you’re a Shopify merchant looking to drive conversions and profit, Intelligems and Shoplift should be on your radar.
Intelligems and Shoplift are testing platforms that are purpose-built for Shopify. Both platforms make it easy to harness the power of split testing and gather hard data on which site elements drive the shopper behavior you want.
But that’s where the similarities end. Intelligems and Shoplift are very different in scope, features, and robustness of analytics. Shoplift allows merchants to A/B test their page templates and themes, while Intelligems offers many types of multivariate tests to optimize for bottom-line profit.
Whether Shoplift or Intelligems is a better fit for you depends on your testing requirements and goals. Here’s a breakdown of both options so you can pick the platform that’s best for your business.
At a glance: Intelligems vs. Shoplift
Both Intelligems and Shoplift offer compelling testing and optimization capabilities, strong brand relationships, and proven track records of success. To determine which option is best for your team and its goals, take a look at each platform’s core features, integrations, and pricing.
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Testing depth
Experimentation for Shopify stores is both Intelligems’ and Shoplift’s bread and butter. Here's how their testing capabilities compare.
Shoplift
Shoplift is a visual, no-code solution that integrates into Shopify’s Theme Customizer. This super-integrated model makes it easy to test Shopify themes, templates, and elements.
Shoplift’s testing capabilities include:
A/B tests
Theme and template tests
Customer and device targeting
These features will meet the needs of some businesses — especially if setting up test variants using Shopify's template editor is a priority. But many others will find they aren’t rigorous enough to drive bottom-line profit.
Intelligems
Intelligems is a standalone testing platform whose suite of testing tools can be accessed through your store's Shopify apps. In addition to providing robust content testing capabilities, Intelligems specializes in profit optimization, helping you drive bottom-line impact from your experiments.
Intelligems testing capabilities include:
A/B/N tests
On-site content editor
Theme and template tests
URL redirects
Custom tests with Javascript API
Price testing
Shipping rate and threshold testing
Offer testing
Robust audience targeting
Intelligems not only offers more advanced tests, but also helps you target precise customer groups. The platform’s capabilities are both broader and deeper, especially for merchants looking for a comparable replacement for Google Optimize.
Analytics
Analytics take merchants from testing to profit-driving action. Let’s break down the metrics and analytics offered by Intelligems and Shoplift.
Shoplift
Shoplift piggybacks on Shopify’s analytics to offer basic insights based on customer events. This data is gathered through Shopify’s Web Pixel API.
Shoplift analyzes test data with metrics like:
Click-through rate
Add-to-cart rate
Conversion rate
Average order volume
Revenue per visitor
Probability to win
Shoplift’s analytics are accurate and easy to use. However, the platform focuses heavily on top-of-funnel metrics surrounding broad audience segments, meaning brands will find it difficult to dive deeper into their data.
Intelligems
Intelligems analyzes Shopify events while also offering many more ways to drill into your data. Informed by a background in price testing, Intelligems offers sophisticated ecommerce-focused metrics that keep you focused on your North Star — profitability.
Intelligems offers the same server-side analytics as Shoplift, plus:
Profit/revenue per visitor
Probability to win
Custom event tracking
Cart and checkout abandonment
Product mix and cart compositions
Price per unit
Shipping-specific metrics (rates and revenue)
New vs. returning customer behavior
Discount usage and amounts
Breakdown of metrics by device, traffic source, and channel
AI-powered analytics summaries
Intelligems’ analytics are focused on actionability. Using the Analytics Dashboard, it’s immediately clear how every test affects bottom-line profit and how your team should apply those learnings.
Pricing
When profit is your priority, a platform’s pricing matters just as much as its features. Here’s what merchants can expect to pay for Intelligems or Shoplift.
Shoplift
Shoplift offers three pricing plans — Core, Advanced, and Pro — and is tiered based on monthly store visits.
Core, $74+/month: Theme and template testing, basic segmentation and reporting, predictive analytics, and support for local currencies and time zones
Advanced, $224+/month: Advanced segmentation, AI features, and live conversion consultations
Pro, $449+/month: A dedicated account manager, onboarding support, strategy sessions, and a testing roadmap
Because Shoplift’s plans are tied to monthly store traffic, smaller or emerging brands that are still growing their conversion rate may find it challenging to get the value they need from the platform. Plus, most heavy-hitting testing capabilities are locked behind much higher-priced tiers.
Intelligems
Rather than charging by site visits, Intelligems’ pricing is tiered based on monthly order volume across three plans — Content Testing, Profit Optimization, and Intelligems Blue. Each plan is built around a unique test type to ensure you only pay for the capabilities you need.
Content Testing, $74+/month: Unlimited content experimentation, theme and template testing, URL redirects, complete access to segmentation, and a full analytics dashboard
Profit Optimization, $374+/month: Everything in Content Testing, plus price, offer, and shipping rate tests
Intelligems Blue, $749+/month: Content Testing and Profit Optimization, plus custom integrations, subscription price tests, and testing in non-store-default currencies
Because Intelligems charges by the number of orders, you only pay when your store is performing — meaning the platform scales with you.
Whether you’re interested in Content Testing, Profit Optimization, or advanced custom tests, Intelligems has a plan that suits your needs.
What customers are saying about Intelligems
“Intelligems not only has a product that is worth every penny, but its culture is also amazing. When we started our first test, Adam and Drew made us feel as if they were an extension of our team. They were around basically 24/7 to answer any questions we had. Try Intelligems out; you won’t regret it!” - True Classic
“Intelligems is a truly comprehensive suite of testing tools that makes optimizing nearly any part of our e-commerce experience a breeze. We've been delighted by the core functionality as well as the responsiveness of the team.” - Branch
“Intelligems is a critical part of our tech stack. Its platform makes implementing price and shipping testing effortless and helps us accurately measure the profit impact on our business. We couldn't recommend them more.” - Jambys
Intelligems: The best way to optimize profit with all-in-one Shopify testing
Shoplift is a powerful, integrated A/B testing platform for Shopify. But when it comes to testing depth, analytics, and value for money, Intelligems is the clear winner.
Our platform empowers merchants to run nearly any Shopify test from a single platform. We offer powerful analytics so you understand how every test affects your profits, and you’ll only pay based on sitewide orders.
Analytics
Price Testing
Ecommerce Strategy